Our Unique Master Partnership with Regina

We’ve enjoyed a close relationship with Regina – a leading chain manufacturer – for many years, and have opened 2018 on a huge high by confirming a Master Partnership with them.

Since the 1980s, Regina has specialised in conveyors which combine reliability with high-performance materials. Its range, including FliteTop ® chains and modular belts, means the company has made significant contributions to technological advancement in the sector. And so, as a result of the partnership, we now stock a comprehensive range of well-known Regina products including: stainless steel and plastic chains; anti-static chains; plastic modular belts; gripper chains; and magnetic, TAB and Bevel curves.

Speaking about the new partnership, Don Elliott, Regina UK Sales Director, said: “We’ve enjoyed many years of close co-operation and mutual benefit with Brammer, so awarding this unique partnership agreement was a natural progression for us both. With extensive expertise in both power transmission and our key industries, Brammer is the perfect business to take our products to market.”

Brian Preston, Head of Category for Power Transmission, said: “This exciting new deal gives us a fantastic growth opportunity in power transmission, and is the perfect match for our expertise in the wider food and bev sector. We’re delighted to be Regina’s main partner for these products, and look forward to offering our customers exclusive access to market-leading products from Regina’s portfolio.”

Specialising in solutions for the food, bottling, glass, packaging and canning industries, many of the products are available as standard or custom-made, thanks to our close working relationship.

Andrew Jeffrey, Commercial Director remarked “Partnerships like this are key to our in-depth product knowledge and when combined with technical engineering expertise, allows us to help customers to minimise downtime, reduce energy consumption and reduce time spent on maintenance. Extending our product portfolio is a key strategic focus of ours at present, and building in-depth relationships with manufacturers like Regina enables us to not only supply a product, but add real value to customers’ productivity and profit margins.”